Singh, Rajesh, Rajani Kumari Sarangal, and Priyanka Sharma. “MEDIATING ROLE OF CUSTOMER EXPERIENCE BETWEEN INNOVATION AND PERFORMANCE: A STUDY OF QUICK SERVICE RESTAURANTS (QSRs)”. ENLIGHTENING TOURISM. A PATHMAKING JOURNAL 10, no. 2 (December 16, 2020): 239-269. Accessed May 3, 2024. https://www.uhu.es/publicaciones/ojs/index.php/et/article/view/4818.